Passive Income MVP - Asset #2: Your Free Offer

-

The 2nd of 3 assets for our Passive Income MVP is a free offer.

This is something of value to your audience that you are willing to give for free.

I've never made a free offer.  How does that look?

A free offer gives more meaningful value than what you are already giving through your content, but can be a natural extension of that content.

For example:
  • A tool or template that you made for yourself to be more organized that you can give to other.
  • Personal stories addressing how you overcame common pitfalls.
  • An e-book detailing how to create or implement something.
  • Music or visual art that you created.
  • An ongoing newsletter that includes
    • Daily encouragement.
    • Success mindset tips
    • Sharing your journey
    • Reviewing the current media related to your content

Ideas can come from engaging with your audience, or just from your own passion.  No pressure to get it perfect, because it can always be improved or replaced!

The most important aspect of your offer is that is has to represent REAL value, something that's actually useful.  This has to do with intent, more so than getting it right.

What's the value of having a free offer?

This is going to be the key to building asset #3, your email list, and that list will take the earning potential of asset #1 and multiply it, make it more sustainable, consistent, scalable, and long-lasting.  It's simple and powerful, and is one of the "secrets" behind strong online brands.

And, as before, there are ways to get a free offer without taking the time or effort to make it yourself.  Things like books can be purchased for reasonable prices, then they are yours to do with them what you will!  (Check out PLR Hustle.)

REMEMBER: focus on the value that you're giving to your audience.

Once you have that in hand, you're ready to create asset #3: your e-mail list.  We'll talk all about it in the next article, but believe me, you'll be amazed at how simple it is to take advantage of the email list to multiply our initial efforts many times over.

Cheers to your journey.


p.s. Keep posting content.  Consistently, at least once a week.  Come back for asset #3.

Comments

Post a Comment

Popular posts from this blog

The Reason You Work

-
  Why do you work so hard to get money? Take a minute and answer that for yourself. I'll bet that your reason would fall very nicely into these categories: to take care of yourself to take care of the people and things that are important to enjoy life as you see fit This is important to make clear to yourself.   The answer is insight into something waaay more important than money: your values . Earning money is supposed to facilitate connecting you to what you value. But here's another question: How much time do you spend investing in and enjoying what you value? Let's Make It Plain Here's the problem.  If I say that the things I truly value are my family, my friends, giving to others, and enriching experiences, then I would expect my life to reflect that. But is that the case? Let's say you spend 8 of your best waking hours each day working, plus 1-2 hours getting ready for, and traveling to and from work. That's 40+ of your best hours each week, when you'...
Read more

The Secret to Working Less: Making Money That Doesn’t Depend on Your Time

-
  (Transcribed audio) Let's explore this critical idea of disconnecting from…disconnecting the personal time invested from the money that you earn.  Disconnecting your personal-work-invested time from the money that you earn.   It's absolutely essential. It's a central idea; it's a critical idea.   Whether you're Warren Buffett or 50 Cent, or literally anybody that hopes to retire; that plans to retire. That's the central element that makes it possible. Right?   At some point you want the money that you need in order to sustain your life and your lifestyle to keep coming in without you having to keep working for it.   That is what allows you to survive, and maybe even thrive, without working every single day. And if you…once you do that, once you have the money coming in without you working, then you can retire.   And if you never get to where money is coming in without you working, then you can never retire. Or you become dependent on somebody else. ...
Read more

Passive Income MVP - Asset #1: Your Platform

-
  Asset 1 in the Passive Income MVP can make us money right away!           How?  By getting attention on our content and money making links.         There's no reason to not get started making posts on one of FREE platforms, today!  I want you to take action, so let's address some of the barriers. 1. "I don't know where to post.  YouTube, TikTok, LinkedIn, Pinterest, there's too many options!" First, it doesn't matter.  Every platform has people, so every platform is can work.  I suggest doing what's most comfortable, because it'll be the one that's easiest to start and grow. Second, use YouTube.  I know, I just said it doesn't matter, but it matters enough to include YouTube no matter what.             I'll make a whole article about why but the short of it is this: longevity .  Better than any other platform, YouTube content has the potentia...
Read more